![Never Mind the Sizzle...Where's the Sausage?: Branding based on substance not spin: Taylor, David: 9781841127699: Amazon.com: Books Never Mind the Sizzle...Where's the Sausage?: Branding based on substance not spin: Taylor, David: 9781841127699: Amazon.com: Books](https://m.media-amazon.com/images/I/619JLc8hzEL._AC_UF1000,1000_QL80_.jpg)
Never Mind the Sizzle...Where's the Sausage?: Branding based on substance not spin: Taylor, David: 9781841127699: Amazon.com: Books
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Sell the sizzle not the sausage. Yeah, but sometimes you can show the sausage being made” | by Matthew Teague | Medium
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